A Chocolate branding project inspired by the Route 66 Americana. 

The rustic and vintage experience of the old America wrapped into a dark chocolate bar.

There are 8 flavours of this chocolate as there are 8 states the route passed through.

The stars represent all the states covered by the route.

The logo was created with a combination of different styles of typography to depict the personality of the brand in the true sense. It has got the vibe of the route and the essence of the chocolate.